DIRECTOR | Robin Goode (Giant Films)
EDITOR | Anthony Lee Martin (Deliverance)
DOP | Jamie Ramsey
There's aren't that many brands that make me excited to work with, but, i'ld have to confess that Jack Daniels is one of those for me. I've always loved their close connection to music through the years. And brands that align with the things that i love, have a little larger space in my heart..
Even though i was at the tender age of 11 years old when i discovered Jack Daniels in advertisements, it would be years before i found myself regularly sitting at the edge of a bar ordering another Jack while a mate and myself wagged our chins late into the evening.. And nearly a decade later before i saw their name the treatment emailed to me. And, the fact that the email came from Robin was a perfect match!
This job was always going to have a little visual edge to it and Jamie was the perfect guy to rise to the challenge. This was my first job with Jamie on the team and I fell in love with the way he read the story through camera from my first day of rushes. Very few DOP's understand story through the lens as well as Jamie does and it was a pleasure working with the footage he produced!
It's a simple tale told in a fun way. It's got heritage and it's got edge.. and most of all it's got some dirty gritty Rock 'n Roll by Theo :)
Enjoy the ride,